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LOYALTY & CUSTOMER ENGAGEMENT EVENTS, COURSES AND AWARDS

The Australian Loyalty Association (ALA) is an organisation established to provide thought leadership, education and networking opportunities to those working in the loyalty industry.

LOYALTY & CUSTOMER ENGAGEMENT EVENTS, COURSES AND CAREERS

The Australian Loyalty Association (ALA) is an organisation established to provide thought leadership, education and networking opportunities to those working in the loyalty industry. 

2026-06-29

Loyalty starts with relevance.

Loyalty starts with relevance. Today's customers expect digital experiences that recognise their needs, preferences and context from the very first i ...

2026-06-25

Cost-of-Living Pressures and Rapid AI Innovation Rewrite the Rules of Customer Loyalty Programs

Australian Loyalty Association research reveals rising customer expectations, growing AI adoption and increased price sensitivity are forcing markete ...

2026-06-23

Redefining Travel Moments with Trip.com

In this episode, Rohan Bhalla, VP Business Solutions, Asia Pacific at Collinson International, speaks with Eddy Yip, Territory Manager, Hong Kong and ...

2026-06-23

Australia’s 13% Loyalty Growth Won’t Scale Manually

In 2026, loyalty is moving toward AI-powered personalization, payment-linked rewards, and real-time engagement that customers expect instantly—no ...

LOYALTY MARKETPLACE

A one stop solution to search for vendors who can assist with developing
your organisation’s loyalty and customer engagement program.

A one stop solution to search for vendors who can assist with developing your organisation’s loyalty and customer engagement program.

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Sign up as a Loyalty Association Member.

Or list your business on the Loyalty Marketplace.

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Australian Loyalty Association’s Official Loyalty Consultancy Partner

Ellipsis is ALA’s exclusive loyalty consultancy partner, focused on finding the ROI in your existing or new loyalty program. Drawing on proprietary benchmarks built from 125 million loyalty members across 40 countries.
 
Access trusted expertise from one of the region’s leading specialist loyalty consultancies.

THE ELLIPSIS APPROACH

Find the Hidden Margin
We quantify what your loyalty program is worth today, and how much more it could deliver, using your own customer data and our proprietary benchmarks.
 
Design and Test the Strategy
We build loyalty strategies suited to your business, and stress-test them against your customer data before they ever reach the field.
 
Launch, Scale and Optimise
We help you launch with confidence, scale efficiently, and keep improving performance as your market, customers and competitors move.