ALA – Australian Loyalty Association

LOYALTY & CUSTOMER ENGAGEMENT PROFESSIONALS

The Australian Loyalty Association (ALA) is an organisation established to provide thought leadership, education and networking opportunities to those working in the loyalty industry.

LOYALTY & CUSTOMER ENGAGEMENT PROFESSIONALS

The Australian Loyalty Association (ALA) is an organisation established to provide thought leadership, education and networking opportunities to those working in the loyalty industry.

Ben Dyer talks ultra-modern marketing automation tech, how it delivers and why it’s needed

Take in captivating insights from expert and industry leader in Marketing Automation technology Ben Dyer, Technical Director & co-founder of Taguc ...

2021-12-11

Graphic Recording by Emma Rowland: 2021 Sydney Loyalty Networking Event Welcome

Revisit our 2021 Sydney Loyalty Networking Event with Emma Rowland's fantastic graphic recording of our chair, Sarah Richardson's, ALA welcome.https:/ ...

2021-11-30

Using Surveys as a Creative Way to Engage Loyalty Program Members

Consumers spend much of their time online interacting with videos, apps, and other media. As a result, loyalty programs are finding it more difficult ...

2021-11-18

Putting a Face to 1,000 Names: Three steps to streamlining your customer data

The pandemic has changed the way we transact. Cut off from our ability to shop and interact physically due to global lockdowns and travel restrictions ...

This 2 day course, accredited by Australian Loyalty Association and held yearly in Sydney and Melbourne, covers all aspects of loyalty including strategy, design, marketing, operations and technology. The course will provide the processes and tools needed to create, develop and manage a world-class loyalty and customer engagement program.

2022 SYDNEY COURSE

2022 MELBOURNE COURSE

2022 VIRTUAL COURSE

2021 VIRTUAL COURSE

2021 MELBOURNE COURSE

“A really beneficial course that allowed for open table discussions with other professionals in the industry and gave me ideas that I wouldn’t have thought of. The course materials were set out professionally, with great real life examples that helped me understand the concepts more readily.”

“I loved that there was always opportunity for discussions and debate in the group. The different modules were clearly laid out, a good length and the exercises following each of the modules solidified the learnings for me.”